Poster, New Collectivism - Proclamation The University Conference of the Socialist Youth Alliance of Slovenia, Student Cultural Center. Silkscreen, 98 x 68 cm, 1987

Proclamation!

What is a political poster?

What gives the political poster its explosive power?

The political poster is an experience of the twentieth century.

The political poster is a form of public communication.

It impacts the viewer quickly, unexpectedly, effectively, lingering in the

memory for a long time.

Its thunderous poetry reverberates through million-strong audiences.

The retrogardist is an artist guided by the desire and ability to analyze with an unerring eye the relations of the beautiful, the raw, the exalted, the holy and the terrible in current events throughout the world. The retrogardist combats using design and all the means at his disposal. He applies the method of the retro principle the way an automobile designer assembles the parts of a car - wheels, steering wheel, engine... The creative processes of reversed perspective, metaphors, hyperboles, time and space warp, unite and link everything that mankind has squeezed from its veins until now. Content and form are only tools which combine themes and symbols into dynamicism, tension, excitement and drama. The political poster must be like a blow into an open wound. New Collectivism has, within the frame of new state ideologies, redesigned and exposed the old classicist form of man, based on the principle of extra-temporal humanist ideals, into a new value, to be dictated by concrete historical events.

The political poster YOUTH DAY by New Collectivism has a soothing influence on stable minds and is a disturbing appeal to the masses.

A poster of New Collectivism is a text, and the text of New Collectivism is a poster!

It's slogan is - humanist propaganda.

NEW COLLECTIVISM, Ljubljana, March 21, 1987

Translation of poster text